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Wine’s Pedigree Faked

European authorities are pursuing a network of counterfeiters who passed off hundreds of bottles of mediocre wine as Romanée-Conti, often considered the best and most expensive wine in the world.

Most counterfeit wines find a market in China where the bottles, if genuine, would sell for as much as $12,000 a bottle. Experts say clever marketing explains the counterfeiter’s success.

A Hong Kong vintner expressed admiration.

They knew what they were doing. By allowing the customers to choose one from the red column, one from the white, and one from the rosé, they tapped right into the Chinese soft spot. And offering an egg roll for a double order was a mark of genius. Pure genius!

For more accuracy, read http://nyti.ms/1aiNX6f

 

TPVs CORRESPONDENT

Wine’s Pedigree Faked

1 COMMENT

  1. Curses! Fooled again. I thought the screw cap was suspicious… – nice pothole to Mike 

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